The Initial Exchange Offer, as its name implies, is held at the exchange platform. Unlike Initial Coin Offerings (ICO), IEO is managed by the exchange on behalf of a startup that is trying to raise funds using its newly issued tokens.
Since the tokens are sold at the exchange platform, token issuers must pay a listing fee along with the percentage of tokens sold during the IEO. In turn, tokens of crypto-startups are sold at the exchange's platforms, and their coins are transferred after the end of the IEO.
The participants of IEO are not sending funds in a smart contract, such as one that manages an ICO. Instead, they must create an account at the exchange platform where the IEO is held. Then, participants deposit funds into their exchange wallets with coins, and use those funds to purchase tokens of the company that is raising funds.
More details can be found here:
1. The implementation of the IEO project documentation: White Paper, Pitch, OnePager, project Tokenomics
2. The implementation of the "Business" project documentation: Business plan and financial model
*Including setting goals for the range of funds required to be raised ( SoftCap, HardCap)
3. MVP implementation and commissioning
4. Development/revision of the Landing Page
5. Implementation/download video package of the project (CEO's Interview, video presentation of the project)
6. Issue of token (if there was none before)
7. Freezing of tokens of large holders (if there are any)
8. Implementation of Audits from external companies: Legal Opinion, Smart Contract Technical audit
Selection of the necessary geography of the project (taking into account the overall strategy of the project)
Selection, taking into account the desired geography, exchanges with the necessary functionality and trading volume for the IEO.
Conducting of the initial listing negotiations about:
Key issues of the meeting:
The cost of the IEO for the team and success fee P&C is considered according to several components:
Exchange with the presence of cases/working mechanism: